The Mixed Reality Future of The Mall


Still consumer behavior continues to change, e-commerce continues to grow and virtualization gains traction. What is the future of our malls, stores, and for that matter all Consumer Environments?

Are consumers ready for completely virtual immersive realities, events, and shopping?

What will become of a massive commercial real estate market that contributes $33Trillion to the US economy alone?

While we are dreaming of a long-term virtual meta-reality the near-term mixed reality future is being created inside of the Built Environment.

In this session, Jeremy Bergstein, Vice President of Customer Experience at Resonai, will discuss the future of malls, retail, and consumer venues, and why our the near-term meta-reality will likely be created in our Built World.


VP of Global Experience , Resonai

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