14:10 - 15:05
Join us as we share a map of digital fashion that demonstrates the following:
- Segmentation of target audience groups and value for each group
- Major digital fashion use cases that can bring predictable results and sales in 2024
- Ways to connect digital fashion instruments with overall online and offline communication of the brand
- Methods to try the water and plan long-term
The above will be based on practical cases for world-renowned brands.