The real world and the digital world are merging. AR/VR technologies are reshaping the way we communicate and interact with each other. They're also changing the way we represent ourselves - our virtual identities. Due to the emergence of AR/VR, the next computing platform will be driven by expressive virtual avatars that mirror the fidelity of real-life interactions, enabling true telepresence, where people could meet, play games, work, and basically do anything with people anywhere in the world. In this talk, Kaspar will talk about how personal avatars are being used in different industries today (from VR meeting, gaming to fashion) and what are the issues and opportunities we have.