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AR with Ease: Making AR in Snapchat’s Lens Studio

Oct 17

13:00 - 14:00

Description

AR is rapidly changing the way people communicate and express themselves on digital platforms. In fact, 70% of Snapchat’s 203 million daily active users interact with AR every day. In this session, Anrick Bregman, a member of Snapchat’s Official Lens Creator program, will show designers and marketers how to connect with their audiences by building compelling AR experiences in Lens Studio.

Speakers

Founder, Studio AN/RK, Official Lens Creator, Snap , AN/RK

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Description

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Speakers

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Description

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Description

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Speakers

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Description

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Oct 17

16:00 - 17:00

Description

Imagine an AR world on top of our current world where every time you raise your phone you see AR experiences all around you. Now, imagine the possibilities that come as a creator. Whether your goal is to build digital product demos or virtual pop-up shops, Facebook's AR toolset gives you everything you need to build the immersive experience of your dreams. The perception that creating AR experiences can be onerous is misleading. In reality, it has never been easier to get started. In this session, Davide La Sala, will walk attendees through the skillset, challenges, and best practices involved in the creation of your first Spark AR effect. The session will cover technical details along with helpful tips while demonstrating the workflow of a Spark AR effect from beginning to end. Attendees will leave this workshop ready to hit the ground running - one-step closer to creating, publishing and distributing AR experiences to the Facebook and Instagram platforms' 1.5 billion daily users.

Speakers

3D Artist AR/VR and Creative Technologist , Facebook, Inc.