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Joanna Popper
Global Head of Virtual Reality for Location Based Entertainment HP Inc.

Joanna Popper is a Hollywood and Silicon Valley media executive. She is HP’s Global Head of Virtual Reality for Location Based Entertainment and leads Go-To-Market Initiatives for XR. Prior she was EVP of Media & Marketing at Singularity University and VP Marketing at NBCUniversal. Joanna developed a TV show partnership with NBC and Singularity University for a new TV series on technology and innovation. 

Joanna was selected as “50 Women Can Change the World in Media and Entertainment,” “Top Women in Media: Game Changers,” “Top Women in Media: Industry Leaders,” “Digital It List,” “25 Most Influential Women to Follow in VR,” “101 Women Leading the VR Industry” and is on the Coalition for the Women in XR Fund.


TALKS

11:30 AM - 12:30 PM
Grand Ballroom G
Gaming & Entertainment

How to Fly with Dragons: DreamWorks XR Experiences

Joanna Popper | HP Inc.

Christina Lee Storm | DreamWorks Animation

Kurt Mattila | Spatial&

Gil Zimmerman | DreamWorks

Elvin Korkuti | DreamWorks Animation

01:30 PM - 02:30 PM
Grand Ballroom G
Gaming & Entertainment

Value Proposition for Location Based Entertainment

Joanna Popper | HP Inc.

Leila Amirsadeghi | MESH

Aaron Pulkka | Two Bit Circus

Ned Atkins | LBE News

Daisy Berns | Viveport

Selma Sabera Ruzdijic | MEOW WOLF