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Keith Soljacich
Head of Innovation Publicis Media

As VP/Group Director of Experiential Technology at Digitas, I specialize in the technologies that power innovative marketing and advertising campaigns for our clients. Working with iconic brands at Digitas for over 10 years like Whirlpool, AMEX, MillerCoors, Disney, Kellogg's and PlayStation, I focus on immersive technologies like XR and AI and have helped Digitas be named a Leader in Gartner’s “Magic Quadrant for Global Digital Marketing Agencies." for three years straight. Meanwhile in the Lab, I oversee a steady stream of emerging technology research and development, prototyping and experimentation to find the next innovative solution for Digitas’ roster of client partners.

TALKS

Nov 9

10:00 AM - 10:55 AM

Grand Ballroom D
Retail, eCommerce & Advertising

The Coming Experience Wars: How Brands Can Survive and Thrive in the Future of XR

Sophia Moshasha | VR/AR Association

Linda Ricci | Consultant

Joachim Scholz | Brock University

Keith Soljacich | Publicis Media

Nov 10

09:30 AM - 09:55 AM

Mission City Ballroom
Main Stage

Fire Side Chat with Unity, Media.Monks, and Publicis on the State and Future of XR for Brands

Catherine D. Henry | Creator

Tony Parisi | Lamina1

Keith Soljacich | Publicis Media