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Guillaume Brunet
Head of Web 3.0 Business Development Orange

Guillaume is Head of Web3 Business Development at Orange Group (43 billions euros turnover, 143.000 employees worldwide). Based in Spain, second Orange market share,

Guillaume is developing new services related to Web3, including immersive experiences and ecosystems.


These services must respond to Orange customers needs towards 5G launch specifically. Own proprietary solutions are explored as well as partnerships with applications leaders meta and monoverses, XR content producers, manufacturers and distributors. Orange needs to combine his network’s power with Web3 applications incoming, wide user range and audience, possibly using blockchain. New gaming models such as digital collectibles (NFTs) and new “play to earn”, “move to earn” mechanics are also explored. Always responding to specific customer needs and respecting our global operator social, economic and ecological responsibilities.