Description

"The metaverse." How did a term go from the pages of sci-fi literature to being the tech industry’s next multibillion dollar bet? And how did our industry end up speaking about something with such conviction with no agreed-upon definition? Join John Riccitello, CEO of Unity, as he breaks down the tech industry’s word du jour, what the metaverse is and isn’t and how brands can get beyond the buzzwords.

Speakers

John Riccitiello

CEO , Unity