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Augmented reality meets Television -Ellen DeGeneres' Game of Games AR App

May 30

11:30 AM - 12:00 PM

Description

Ellen DeGeneres, America's most loved comedian and popular TV host, entered the augmented reality era with the "Game of Games" show. Over 900,000 app users get to tune in and play along with Ellen with AR by unlocking prizes that jump from the TV screen into viewers' phones. The app has hit 741,614 AR gift box markers scanned from NBC broadcasts of Game of Games, during the weekly Play Along Live game. At AWE, HitPoint Studios gives an insight into the creative and technical process of building the "Game of Games" Game app and how to connect traditional TV shows with AR technology.

Speakers

Digital Games Producer , The Ellen DeGeneres Show
Digital Co-Executive Producer , The Ellen DeGeneres Show
CEO , HitPoint Inc.

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Description

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Speakers

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Description

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Speakers

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Description

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Speakers

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Description

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Speakers

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02:30 PM - 03:00 PM

Description

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Speakers

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