Linda Ricci is Founder of Decahedralist Consulting, a boutique strategy and innovation firm. With a passion for the intersection of business, technology and innovation, she works with brands to define their future when emerging technologies are transforming markets. In 2019 she gave a TEDx talk around how spatial computing will supercharge grassroots movements and co-authored a book exploring the impact of immersive technologies on branding and business. When not pondering the future of technology and its impact on humanity she is avidly creating art across a wide variety of mediums, from luddite to very high tech: glass, precious metals, textiles, CAD and VR. A Mass Communication graduate of Boston University, Linda received her MBA from the Rotterdam School of Management, Erasmus University.