Ethan Rasiel
CEO & Founder Lightspeed PR

Ethan is CEO and co-founder of Lightspeed Public Relations. He launched the firm in 2013 to harness the skills and learnings from all aspects of his career – while avoiding bureaucracy and unneeded overhead. Today, Lightspeed has more than 20 clients and two dozen team members and has won numerous awards for client campaigns.

Ethan has been interviewed by dozens of outlets for his marketing expertise and is as frequent speaker at trade events. He also received the Industry Veteran award in 2017 from Ragan Communications for his achievements. 

He started his communications career as a journalist – by day as a news reporter for Gannett’s metro and business desk, and by night as host of an AM radio show.

In 1998 Ethan began a nearly 15 year stint at Edelman. He ultimately led a team of 60 as GM and EVP, and counseled a range of clients from startups to brands like GE, Canon, HP and Motorola. He was responsible for $10 million in annual revenues for the firm and pioneered Edelman Labs, which revamped the firm’s approach to product review programs.

In 2011 Ethan became Director of Communications for Samsung Electronics America, responsible for external communications around all consumer products. While managing five agencies, he introduced several tools to improve collaboration and efficiency both internally and externally.

He graduated magna cum laude from the S.I. Newhouse School of Communications at Syracuse University and completed additional course work in computer science at Carnegie Mellon University.

Ethan is a regular contributor to Forbes and is host of “Marketing at Lightspeed”, a weekly show on the VoiceAmerica radio network.

He lives in New Jersey with his wife and three boys.