Description

Realistic-looking materials are essential to creating virtual worlds that are tactile and inviting. Creating believable materials for 3D objects is a complex problem with several approaches, many of which are either prohibitively difficult to master or unsuited for transmission over the web. Over the past decade, however, Physically Based Rendering (PBR) has emerged as an artist-friendly, intuitive, expressive, and robust technique for adding material attributes to 3D objects.

As part of its stewardship of the glTF standard, the file format known as the “JPEG of 3D,” The Khronos Group has created formal specification extensions for a variety of PBR materials. In this session, members of the 3D formats working group will present the latest waves of PBR extensions, explaining what they can achieve and best practices for using them to create 3D assets. They’ll also discuss how to test for model performance consistency across 3D viewers.

Speakers

Ashleigh Miller

3D SME / Generalist , Amazon

Sandra Voelker

3D in Retail Specialist , Consultant

Emmett Lalish

Senior Software Engineer , Google

Leonard Daly

President , Daly Realism

Description

The metaverse is here and a paradigm shift from 2D to 3D is happening. Users are moving from content consumption in web and mobile towards content participation in 3D immersive experiences.
3D apps are exponentially more personal and behavioral. Providing users with agency to actively engage with experience. Traditional web & mobile analytics tools are insufficient with this new dimension, there are greenfield opportunities for new metrics in understanding human behavior.

In this talk Tony will discuss:

• The unique challenges and considerations of measuring and analyzing user behavior and data in immersive experiences
• The various methods and tools available for collecting and analyzing user data, including eye tracking, position, biometric sensors, and heat maps
• How to leverage insights from VR/AR content to improve and optimize your 3D apps for success

Speakers

Tony Bevilacqua

Founder & CEO , Cognitive3D

Description

Although Microsoft has substantially withdrawn from its Mixed Reality and Metaverse ambitions, the left behind a sizable catalog of community built enterprise apps and games, as well as a toolset, the MRTK, on which they were developed. In this talk, we will walk you through the steps required to port a HoloLens app built on one of the MRTK versions to other platforms such as the Magic Leap 2 and the Meta Quest Pro. We hope to demonstrate that, due to clever engineering, whole ecosystems can be moved from one platform to other newer platforms, where they can continue to evolve and thrive.

Speakers

James Ashley

Senior XR Consultant , Project Archer

Bronwen Zande

Director , Soul Solutions

Description

At last year’s AWE, leaders of key standards development organizations (SDOs) and industry consortia including the Khronos Group, W3C, OpenAR Cloud, and ASWF discussed the need for more cross-organization collaboration to pave the way for an open, inclusive metaverse. It wasn’t just talk: these organizations have now come together along with hundreds of other SDOs, companies, and academic institutions to form the Metaverse Standards Forum, a venue for cooperation among metaverse stakeholders to foster the development of interoperability standards. The Forum has begun engaging in pragmatic, short-term projects like building a standards registar, coordinating use cases and requirements for input into SDOs, and creating interoperability prototypes, with more to come.

In this panel, leaders of Metaverse Standards Forum member organizations will discuss the interoperability challenges the group is prioritizing today, and how the forum is working to accelerate solutions. Attendees will gain insight into the nuances of topics including 3D asset interoperability; digital fashion; real/virtual world integration; and privacy, cybersecurity, and identity. The panel will explore current possibilities, challenges, and limitations within these domains, and discuss how attendees can contribute to the formation of an open metaverse.

Speakers

Kavya Pearlman

Founder & CEO , XR Safety Initiative

Anshel Sag

Principal Analyst , Moor Insights & Strategy

Neil Trevett

President , Khronos Group

Description

"AWS Spatial: Building Blocks of the Metaverse" is a session for developers and tech enthusiasts interested in the potential of XR to revolutionize various industries. It is focused on helping those who have moved past the pilot or prototype phase and are now looking to scale and adopt XR in a meaningful way. In this session, attendees will learn how to take disparate 3D workloads and XR proofs of concept and scale them into enterprise-level applications using the tools, building blocks, and patterns available right now. The session will cover the complete XR workload lifecycle, including supporting asset creation, ingestion, transformation, and distribution/deployment.
The session will be led by three AWS Spatial Computing prototype architects, each representing different emerging technology teams within AWS. They will demonstrate how to leverage CAD engineering models, photogrammetry, and AI/ML in 3D asset pipelines to create high-quality XR experiences. Attendees will have the opportunity to get started with the tools, building blocks, and patterns available right now, and learn how to use AWS Spatial to build XR workloads that are scalable, secure, and reliable.

Speakers