Since 2010, AWE’s mission has been to shepherd the AR and VR (XR) industry into the mainstream; we strive to showcase the best of the best - thought leaders, practitioners, startups, and leading corporations. For the next decade our aspiration is to continue to work with you to guide the industry into becoming an essential part of our lives and work. In his welcome keynote address, the co-founder of AWE will envision the Spatial World of 2030. If we know where we are going, we have more confidence in taking the first step.
AR has opened up a whole new way to shop. It’s boosting sales and lowering returns. But providing these new experiences shouldn’t just be for the retailers with big teams and big budgets. Learn how Shopify is making AR accessible to over one million merchants of all sizes. The time is now to get started with 3D retail, and it’s easier than you might think!
In this talk, Edward Saatchi, Co-Founder of Oculus Story Studio and AI startup Fable, will make his argument for why virtual brings will be the next OS.
A deep dive into Google's Immersive Arts team, a group of designers and technical artists creating original Augmented Reality and Virtual Reality experiences.
In this session, leading news organizations will reflect on the current state of immersive journalism. Talking points will include storytelling and the use of interactive narratives, ethical considerations, what medium (AR vs VR) is better for specific stories, and the process of choosing what projects are worth turning into immersive experiences.
Nreal is the first ready-to-wear mixed reality glasses that are both lightweight and comfortable. Nreal Light can be tethered to a smartphone, fully leveraging the mature ecosystem and capabilities of Android system. This session will introduce how to build powerful applications with Nreal Light glasses and NRSDK.
Learn how Artie’s Edge Gaming technology enables developers to create games in Unity that have next-gen features, including speech recognition, computer vision, and instant play.
In an ideal world, we would coexist seamlessly with technology, without screens as barriers. Projection mapping is the versatile engine that could power a future where isolating, screen-based experiences transform into communal, interactive ones. In this session, we will discuss the existing role of projected augmented reality, what we believe the near future holds for a blooming immersive industry, and how we at Wayfair are exploring new XR experiences to redefine the way customers shop for the home.
In this session, Benny will showcase how a 130-year-old brand has found ways to innovate its physical experience by integrating digital experiences. If I need to refine the title and description I will let you know as soon as possible.
Intelligent technology is transforming the way life sciences gets critical products to market faster, while increasing reliability and quality. As drug development becomes more sophisticated – shifting from small molecule batches to elaborate biologics and on to personalized medicine tailored to an individual – the industry’s technology must advance as well. Disruptive technologies like AI and AR are modernizing the industry, paving the way for an intelligent new world of smart manufacturing that will be critical for competitive survival. It’s all about data and continuous process improvement. The life sciences now have the opportunity to collect, augment and consume dynamic data in transformative ways through AR and AI. Immersive technology and spatial contextualization further elevate the industry’s capabilities, connecting the teams and systems responsible for streamlining and accelerating highly complex processes. AR and AI will be the differentiating factor between life sciences of today, and the empowered organizations of the future.
Said Bakadir, Director, Product Management in XR will talk about the current XR landscape. He will also talk about existing technology trends and requirements and of those in the near future that will need to be addressed in order to continue to grow both the enterprise and consumer XR industries.
The Augmented Conversation is a dialog between human and AI participants that enables them to imagine, describe and create live virtual objects and simulations that they can interactively and simultaneously explore and modify. The AI is a full participant in this exploration – listening and watching the human participants and responding instantly to reify the ideas and concepts that they discuss. This isn’t an app. This is live collaboration – a foundation for how the next devices will mediate our engagement with others and with the world. Not only will these devices replace your smart phone, but they will replace your PC. The new devices will and must become super workstations that live up to the promise of delivering the “bicycle for the mind”. They will enable you to work with ideas and concepts that are simply not possible today, and you'll be able to share those ideas at any time with anyone.