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Tony Parisi
Metaverse Pioneer Tony Parisi

Tony Parisi is a metaverse and virtual reality pioneer, serial entrepreneur and angel investor. He is the co-creator of 3D graphics standards, including VRML, X3D and glTF. Tony is the author of O’Reilly Media’s books on Virtual Reality and WebGL: Learning Virtual Reality (2015), Programming 3D Applications in HTML5 and WebGL (2014), and WebGL Up and Running (2012).

Tony has become one of the leading spokespeople for the immersive industry, speaking on industry trends and technology innovations in virtual and augmented reality at numerous industry conferences. He was recently named in Next Reality’s 30 People to Watch in Augmented Reality in 2020.

Most recently, Tony was Head of XR Ads and E-Commerce at Unity, where he oversaw strategy and product for the company’s real-time 3D brand advertising and commerce solutions.

TALKS

May 26

08:40 AM - 09:20 AM

Livestream 3
Retail & eCommerce

How Augmented and Virtual Reality Will Change the Future of Retail - and How We’re Going to Get There

Cynthia Maller | Walmart

Daniel Beauchamp | Shopify

Amy Peck | Endeavor VR

Boaz Ashkenazy | Simply Augmented

Shrenik Sadalgi | Wayfair

Tony Parisi | Tony Parisi

May 26

01:40 PM - 02:00 PM

Livestream 3
Sales & Marketing

Get in the Game: The NFL Takes a Sound-first Approach to AR

Jason Yim | Trigger Global

Tony Parisi | Tony Parisi

May 27

03:10 PM - 03:30 PM

Livestream 3
Sales & Marketing

The Future of Advertising = BTC™… Brand to Camera

Peter Oberdorfer | TACTIC

Tony Parisi | Tony Parisi