Back
May 31
04:05 PM - 04:30 PM
Description
The metaverse is here and a paradigm shift from 2D to 3D is happening. Users are moving from content consumption in web and mobile towards content participation in 3D immersive experiences.
3D apps are exponentially more personal and behavioral. Providing users with agency to actively engage with experience. Traditional web & mobile analytics tools are insufficient with this new dimension, there are greenfield opportunities for new metrics in understanding human behavior.
In this talk Tony will discuss:
• The unique challenges and considerations of measuring and analyzing user behavior and data in immersive experiences
• The various methods and tools available for collecting and analyzing user data, including eye tracking, position, biometric sensors, and heat maps
• How to leverage insights from VR/AR content to improve and optimize your 3D apps for success
Speakers
Founder & CEO
,
Cognitive3D
Related Sessions
Jun 1
11:00 AM - 11:25 AM
Description
Dive into the architecture of the Snapdragon Spaces Developer platform and, understand how OpenXR fits into the development workflow and get a sense of how to port your own apps to our Snapdragon Spaces Developer platform in this technical session by Steve Lukas, Director of Product Management at Qualcomm Technologies, Inc.
Speakers
Sr. Manager, Marketing
,
Qualcomm
Jun 1
11:30 AM - 11:55 AM
Description
Building AR apps poses a unique challenge for developers because they must account for dynamic environments and objects. In this session, we’ll show you how a simulation feature coming to Unity’s AR Foundation can help solve those challenges and increase development speed. You’ll also hear from a team of University of Florida developers about how they used Unity to build an XR app that helps reduce vaccine hesitancy by using body-tracking features and simulation.
Speakers
Software Engineer
,
Digital Worlds Institute, University of Florida
Senior Manager, Technical Product Management
,
Unity Technologies
Founder
,
Digital Worlds Institute, University of Florida
Manager, Software Engineering
,
Unity Technologies
Jun 1
12:00 PM - 12:25 PM
Description
Learn how to leverage Lightship ARDK to build the real-world metaverse. Understand the full breadth of ARDK capabilities and get an aside look at top ARDK demos.
Speakers
Engineer
,
Niantic, Inc.
Jun 1
01:55 PM - 02:20 PM
Description
XR development is a new career for anyone seeking to work in the immersive technology industry. If you love being creative and transforming ideas into interactive 3D experiences, this could be the perfect pathway for you. Join Circuit Stream and alumni Nakita Chand to learn everything you need to know about how to become an XR developer.
Speakers
Partnerships Manager
,
Circuit Stream
Content Product Manager
,
Microsoft - Mixed Reality
Jun 1
02:25 PM - 02:50 PM
Description
Join Rigel Benton, Senior UX Designer at 8th Wall and Tony Tomarchio, Director of Technical Operations at 8th Wall, to learn how to make your WebAR experiences more social and rooted in places and things with real-time APIs, image targets, web integrations, common web frameworks and more.
Speakers
Director of Technical Operations
,
8th Wall
Senior UX Designer
,
Niantic, Inc.