7 Mar 2025
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Mike Boland
AWE Talks: Is Construction AR's Killer App?
AWE EU 2024
Welcome back to AWE Talks, our series that revisits the best of AWE’s conference sessions. With a fresh batch of footage from AWE EU 2024, we have a treasure trove of on-stage insights to dive into.
We continue the action this week with a look at AR's opportunity in construction. Based on the high-stakes work and its dated methods, AR could have an outsized impact. XYZ Reality shows us how.
See the summarized takeaways below, along with the full session video. Stay tuned for more video highlights each week and check out the full library of conference sessions on AWE’s YouTube Channel.
Speakers
Mark Ransley, XYZ Reality
Speakers
Mark Ransley, XYZ Reality
Key Takeaways & Analysis
– AR's opportunity in the enterprise is amplified by a broad addressable market.
– It applies in different ways to a range of verticals from aerospace to autos.
– One high-value industry is construction, which AR could be primed to disrupt.
– The opportunity is underscored by construction's need for disruption in general.
– And various flavors of AR fit well in terms of streamlined use cases in construction.
– For example, visualizing architectural models in situ can support accurate work.
– This is particularly valuable due to the $1.6 trillion spent annually on rework.
– In fact, 30 percent of construction time is spent on rework, so the stakes are high.
– But though all these factors create a large opportunity, there are also big barriers.
– For example, XR hardware has to be highly specialized and ruggedized.
– Streaming content isn't realistic due to the lack of connectivity at construction sites.
– Hand-tracking interfaces also aren't fitting due to the prevalent use of gloves.
– Altogether, these factors compel AR tools that are specialized and purpose-built.
– That's what XYZ Reality does, with AR helmets and other construction-grade tech.
– For one client, it was able to save $31 million and 3 weeks on a high-value project.
– The use of AR in construction, and its proof points, will only evolve from there...
For more color, see the full video below...
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