Agenda

09:00 AM - 09:30 AM
Mission City
Main Stage

Description

Adobe Keynote

09:30 AM - 10:00 AM
Mission City
Main Stage

Description

Coming Soon

10:00 AM - 10:30 AM
Grand Ballroom CD
Start-up

The AR Investment Landscape

Niko Bonatsos | General Catalyst Partners LLC

Description

Coming Soon

Speakers

Niko Bonatsos
Managing Director , General Catalyst Partners LLC
10:00 AM - 10:30 AM
Grand Ballroom H
XR Enablement

Description

As computer vision recognizes products and understands style, how might our shopping habits evolve? Hear insights from building the shopping user journeys within Google Lens, which helps users search what they see.

Speakers

Kelly Schaefer
Product Lead, Lens Shopping , Google
10:00 AM - 10:30 AM
Grand Ballroom EF
Enterprise

Description

Coming Soon

10:00 AM - 10:30 AM
Mission City
Main Stage

nreal Keynote

Chi Xu | nreal Technology Ltd.

Description

Coming Soon

Speakers

Chi Xu
CEO , nreal Technology Ltd.
10:00 AM - 10:30 AM
Grand Ballroom G
Gaming & Entertainment

Description

Coming Soon

10:00 AM - 11:00 AM
Grand Ballroom AB
Developer

Mental Models and Systems for Spatial Computing

Timoni West | Unity Technologies

Description

This talk will be an overview of the different components needed to build the future of spatial computing. First, we'll will dig into how computers perceive the world, and current state of sensor-based tech. Then she'll dive into which event types are most useful or specific for AR. Spatial computing requires a reassessment of how humans interact with computers, so this lecture will cover inputs and modalities, from button presses to facial sentiment analysis. Finally, we'll close with how to get to the future, both with developer tools, and an overview of the current state of hardware in 2019.

Speakers

Timoni West
Director of XR Research , Unity Technologies
10:30 AM - 11:00 AM
Grand Ballroom H
XR Enablement

Description

Coming Soon

Speakers

Daryl Sartain
Director and Worldwide Head of VR Alliances , AMD
10:30 AM - 11:00 AM
Grand Ballroom CD
Start-up

Startups from a business and legal perspective

Michael Leventhal | Holmes Weinberg, PC

Description

Coming Soon

Speakers

Michael Leventhal
Partner , Holmes Weinberg, PC
10:30 AM - 11:00 AM
Grand Ballroom G
Gaming & Entertainment

Description

Across the country thousands of VR Arcades are popping up, from bespoke VR Entertainment Centers to Mom and Pop Arcades. How do you enter this exciting new Market, and what opportunities exist today? Is now the time to open a VR Entertainment Center or content development studio? Who should attend? 1.) Entrepreneurs and Investors considering entering the Location Based VR Space 2.) Content Studios considering product development for Location Based Entertainment 3.) Event planners and Experience Operators considering operating VR Experiences at Events 4.) Venues considering hosting VR Events We will address The (5) User Roles of Location Based VR UX, and how they work together - The Guest - The Event Agent - The Experience Operator - The Venue - The Product Developer Tools for operating a great VR event - Consumer grade vs Professional Event Grade Gear - Things you didn't realize you need, from hygiene to tripods - Event agent tools to grow and manage a guest list - Sample Event Budget for a profitable Mom & Pop Arcade VR UX Product Design for Location Based Entertainment - Professionally Operated Product vs Consumer - Sports Ladders vs a Park Rides, retention or throughput - Guest Media Take Aways - VR Content for the Instagram Legal and Budget Considerations - Balancing the Budget, who pays who - Product Marketing Events and Loss Leaders - Hiring the skill sets needed for the best Agents and Operators - Why you must have an event waiver, stories from the trenches

Speakers

Adam Bruce
VR Producer & Immersive Product Designer , VRLab
10:30 AM - 11:00 AM
Grand Ballroom EF
Enterprise

Description

IEEE Presentation

10:30 AM - 11:00 AM
Mission City
Main Stage

Description

Coming Soon

11:00 AM - 11:30 AM
Foyer
Break
11:00 AM - 12:00 PM
Grand Ballroom CD
Start-up

The habits of highly successful AR/VR startups

Isabelle Hierholtz | Digi Capital

Description

CEO panel of companies thriving in AR/VR in 2019, either through generating significant revenue (in their core business or adjacent sectors), and/or from cleverly cockroaching it to manage burn rate. Moderated by Isabelle Hierholtz, User Strategy Director, Digi-Capital.

Speakers

Isabelle Hierholtz
User Strategy Director , Digi Capital
11:00 AM - 12:00 PM
Grand Ballroom AB
Developer

Description

Whether small toys or large building facades, object recognition and tracking allow developers to interact with real-world elements by layering AR content through a mobile device or smart glasses. In this session, Wikitude CTO Philipp Nagele will explore: - how AR experiences can benefit from working with recognizable objects - what steps are required to integrate your 3D objects into an AR experience - technical challenges to solve for a stable working object tracking in real-time - the differences between smartphone-based AR and smart glasses AR

Speakers

Philipp Nagele
CTO , Wikitude
11:30 AM - 12:00 PM
Mission City
Main Stage

Description

ABB and RE’FLEKT will discuss what it takes to introduce AR into your organization’s product lifecycle. We will talk you through our joint AR story and reveal how AR solutions are already improving a range of workflows from support to maintenance and training Let this industry example enlighten you on how to build your own business AR apps out of everything you already have within your company. The challenges for improving repair and maintenance scenarios in industry are clear: Increase first-time fix rates, minimize the risk of choice for the technician, optimize the use of existing content, and much more. However, technical solutions that can help the company achieve these remain scarce. Outdated business technology (phone, fax, user manuals etc.) and innovations designed for consumer markets (Skype, Facetime, Slack etc.) simply don't fulfil the need for an easy-to-use support tool for industrial environments and scenarios. Content automation and remote collaboration have empowered ABB to pursue their vision of defining the future workplace.. This is where AR and MR have emerged as a practical, deployable solution for visualization, interaction and guidance in remote support scenarios. RE’FLEKT are experts in creating augmented enterprise ecosystems fueled by AR content through simply using internal data and knowledge that’s already available. This approach has helped ABB to aim for bringing significant improvements to the areas of Remote Assistance, Guided Instructions, Error Diagnostics and Mobile Integrated Procedures.

Speakers

Dirk Schart
President & General Manager , RE'FLEKT
Kim Fenrich
Industrial Automation Service Product Manager , ABB
11:30 AM - 12:00 PM
Grand Ballroom EF
Enterprise

Description

With the emergence of wearable tech and augmented reality, historically disconnected frontline workers can now be connected into the digital fabric of the business and their activities captured in real time. With the inherently noisy signal that characterizes human activities, Artificial Intelligence (AI) offers the solution to converting this from digital clutter to insights into the largest areas of opportunity in productivity, quality, training, and operations. The outcomes will surprise you.

Speakers

Russ Fadel
Co-Founder and CEO , Augmentir
11:30 AM - 12:00 PM
Grand Ballroom H
XR Enablement

Description

Coming Soon

11:30 AM - 12:00 PM
Grand Ballroom G
Gaming & Entertainment

Description

TBD