Following the WebXR Summit Series, Meet The Makers moves past the “what and the how”, to focus on the “Who” of the Metaverse; the people building it. This session will debut the new series pilot that featuring interviews that are both personal and technical with World Builder Artsy Marie, XR Engineer Ben Ferns, Generative AI Expert, Author Evo Heyning. Live in person, the team that executed the first volumetric live streamed red carpet and awards presentation at the 3rd Poly Awards, will discuss how they pulled off using Scatter’s Depthkit volume at ZeroSpace to put hosts and guests into the Polys Red Carpet Theater built by Cause+Christi.
Fans don’t just want to watch the game - they want to be a part of the experience. To engage their attention, fans demand a personalized, emotional experience, with increasing pressure to show innovation. Tech enabled experiences provide brands an opportunity to gain insights on their fans (their needs, motivations, etc.), and become more influential in their purchasing decisions.
Whether digital platforms, AR, VR, AI, holograms, or NFTs, the gamification of the fan experience is an example of the way teams and brands can optimize consumer interactions to increase sales, analyze customer engagement, and measure partnerships. From pre-event, to on-site, to at-home, and post game experiences, our fireside chat will explore how brands can leverage XR to connect with consumers, build fanbases, and influence opinion.
In the multisensory virtual experience, the interplay of sight, sound, and touch simulation can enhance our sense of immersion, embodiment, and delight. How far away are we from achieving that? How can we integrate visual, audio, and haptic interfaces to create more compelling experiences? How can we use these tools today to facilitate genuine connection and communication – and what advances do we want to watch out for?
Our panelists will share learnings and observations from their research and development work to exceed the expectations of customers who want new, tactile experiences and unique personal environments. Join us to explore how multisensory experiences might affect the ways in which we create our real (and virtual) spaces.
It's never too early to start building a strong community through active engagement with your potential customers or players. In this session, Eric Masher and Todd Jackson offer practical advice on how to create and sustain a successful VR community.