Ori Inbar, CEO and cofounder of AWE, will welcome attendees to the annual AWE EU 2023 event with the theme: XR is Everywhere!
He'll kick off his annual update with the state of the XR industry and where it's headed.
The web-based augmented reality game, launched on the occasion of the 300th anniversary of the Belvedere Museum, takes children and families on a thrilling adventure through the Baroque palace gardens. The grounds of the Belvedere were once home to a menagerie – one of Europe's earliest zoos - where Prince Eugene gathered animals from around the world. Six of these animals are now the protagonists of the new Fantastic Palastics game: Roco the Lion, Neo the Lemur, Rena the Gazelle, Pop the Sheep, Dada the Ostrich, and Flux the Porcupine. The Fantastic Palastics game brings the history of this World Heritage Site to life with AR technology by Niantic 8th Wall. The game was developed in collaboration with The Brand Father and Orb Amsterdam and powered by Niantic 8th Wall. Wolfgang Bergmann (CFO Belvedere) and Doruk Eker (Orb) will talk about the development and learnings of this innovative project.
Come to the Belvedere Gardens and play the game while you are in Vienna: www.belvedere.at/game
The XR hardware market has been dominated by consumer gaming and social media-focused companies. But the most important use cases for the growth of XR are in the enterprise, and they are achieving ROI today. Enterprise needs are different, customers not only need great hardware and solutions they also need scalability, support, services, and financing. Join Johannes Stettmeier, Business Development Manager for AR/VR Technologies at Lenovo, as he discusses the challenges and shares solutions for customers looking to scale into the Enterprise Metaverse.
WebXR offers advantages over native. What if we could just put a native Meta Quest 2 game on the web and gain those advantages? It would not perform well--or would it? Come visit our talk to answer all these questions and many more. WebXR is ready. We will show you.
Extended reality (XR) is a rapidly growing industry and the next logical step in the evolution of wearable technology. However, prior to becoming truly mainstream, there are still several significant challenges that need to be addressed first. These include: a large visual field, see-through, distortion free optics and obtaining a lightweight, compact form factor to allow extended wear, just to name a few.
Virtual retinal display (VRD) technology is a promising approach to AR that could help overcome these and several other fundamental challenges (such as the Vergence-Accommodation conflict). VRDs create images directly on the retina, which allows for a much more compact and lightweight device. To achieve an optimal VRD user experience, one must account for eye movements to constantly keep the projected image in the center of vision. This can be achieved by combining VRD with precise retinal (blood vessels) eye-tracking (RET) to provide a more immersive and natural AR experience.
In this talk, we will discuss the potential of VRD and RET to break the barriers of AR. We’ll start by identifying the challenges that the AR industry is currently facing, and then explain how VRD coupled with RET can help to address these challenges. We will also mention some of the unique, potential applications of VRD with RET in AR. We believe that VRD with RET have the potential to revolutionize the AR industry. By overcoming the challenges of size, comfort, and several others, VRD and RET could make AR wearables that are truly convenient and practical for all day use. This would open up a whole new world of possibilities for AR, and it could help make AR a part of our everyday lives.
Daniel will give a brief overview of how AR hardware and software developed over the past 25 years and how it led to where AR glasses are today.
As the hotly awaited Wallace and Gromit VR experience ‘The Grand Getaway’ is gearing up for release, discover how the production team transformed this lovable duo from onscreen heroes into embodied characters in an immersive world.
Hear from the producers about the challenges of translating a famous IP to a new medium, and how to balance story and play when crafting a world-class VR experience rooted in heart and humour.
Like the adventure itself, expect to be surprised and delighted - and we’ll share a definitive answer to, ‘was it created in clay?’ See you in the rocket…
In this joint presentation, AJ & Adam will discuss:
• The history of media.
• The current transition from 2D (consumption based) media to 3D (immersion / interaction based) media.
• The opportunities for brands & startups to take part in the transition.
• Practical advice for brands making the leap to 3D.
• Q&A with the audience.
Join us in the Expo Hall and Playground areas to meet sponsors and exhibitors, discover the latest AR/VR tech, check out the newest start-ups, make connections, and more.
The presentation "Scaling VR Simulation Production in the Oil & Gas Industry" explores the rapidly expanding application of virtual reality (VR) in the energy sector. Particular focus will be on Linde, a leading global industrial gases and engineering company, that has been at the forefront of utilising VR technology to enhance their training and operations.
This case study will explore how Linde has successfully scaled their VR simulation production, the challenges they've encountered, the solutions they've implemented, and the impacts on their operational efficiency and safety performance. We will examine the strategies Linde used in building their Virtual Academy, the key learnings from their journey, and how these insights could be applied across the Oil & Gas industry in the face of increasing operational complexity and safety challenges.
We will discuss the opportunities and challenges associated with the large-scale production of VR simulations and we will explore the current state of VR technology, its potential for creating safer and more effective training programs, and the barriers to its wide adoption. We'll also delve into the production of VR simulations, discussing scalability strategies, cost optimisation, and quality control, as well as highlighting successful case studies from the field.
Attendees can look forward to a comprehensive understanding of how to design, produce, and deploy VR simulations at scale, as well as insights on addressing the unique demands of the Oil & Gas industry.
This presentation is ideal for industry professionals, VR solution developers, and educators interested in leveraging cutting-edge technology for practical and high-impact applications in the energy sector.
From her background as a product designer, Tamiko Thiel brings a focus on user experience, bodily engagement, spatiality and social content into her VR artworks (since 1994) and AR artworks (since 2010). In this brief overview of a diverse cross section of her works, she will talk about the key considerations that drove her explorations of the unique possibilities of XR, and the aesthetic and experiential development of her artworks.
Dispelix develops and delivers lightweight, high-performance see-through waveguide combiners that are used as transparent displays in extended reality (XR) devices. Our full-color near-eye displays encompass all dimensions of XR comfort - social, wearable, and visual alike – in a simple eyeglass-lens form. Rich and pleasant XR experience calls for seamless merger of display and light engine technologies. In her presentation, Dispelix Vice President Pia Harju discusses how advanced design contributes to XR comfort and same time helps draw full potential from the light engine and display. We will showcase how built-in mechanical and optical compatibility fuse esthetic and functional aspects of design, paving the way for mind-altering XR eyewear experience.
Vienna is a place with a rich past. Music, theater and science were omnipresent and so was their development. Now there is a great demand to bring topics which deal with this past into a contemporary environment using tools of new media like VR, AR, AI. How are these projects started and how do they get funding? And what are the specifics of XR scene in Vienna compared with the United States?
Join us for a captivating talk on how Siemens, a global technology leader, harnesses the power of digital twins to achieve its sustainability targets.
Digital twins, virtual representations of physical items, play a pivotal role in enhancing resource efficiency and reducing energy consumption throughout the product lifecycle. By avoiding costly prototyping, optimizing production processes, and enabling continuous improvement, Siemens demonstrates how digital twins contribute significantly to sustainable manufacturing practices.
Discover how this holistic approach ensures that sustainability considerations are integrated into the planning and optimization of factories, presenting an inspiring example of leveraging technology for a greener future.
Join Yacine Achiakh, Founder of Wisear, as he delves into the crucial role of neural interfaces in driving the widespread adoption of augmented reality (AR) and demo their benefit live on stage. In this captivating keynote, Yacine will explore the evolution of human-computer interfaces, from keyboards and mice to touchscreens, and highlight the need for a new generation of interfaces to propel AR into the mainstream. Discover how current controllers fall short in delivering seamless and immersive interactions, and why alternatives like voice and hand tracking have their limitations.
Yacine will unveil the game-changing potential of neural interfaces, which enable touchless and voiceless control through facial muscular, eye, and brain activity. Witness live how Wisear is at the forefront of building neural-interface powered products that revolutionize the way we interact with AR and VR devices, paving the road for ubiquitous adoption in consumer and enterprise applications. Don't miss this enlightening presentation that will shape the future of human-computer interactions in XR.
How can we create value with technology? We will look at the Artivive use case, a 250k creators platform that uses AR to blend traditional and digital art, elevating both art forms and adding genuine value.
In this talk from XR developer Lee Vermeulen, he’ll go through a year of AR prototypes. What worked and didn’t in a year of experimenting with the future of augmented reality – including liquid physics interactions, AI NPCs, and portals.
The Open Geospatial Consortium (OGC) is an international Standards Development Organization focusing on development of community and consensus-based standards for geospatial data and services since 1994. Over decades, the OGC members and community have been developing standards to describe the many dimensions of the “real world” on Earth (and in space). Since 2012, many OGC standards working groups have focused on Augmented Reality use cases. In this session, we will introduce the specifications produced by two OGC working groups that will enable developers to reduce their engineering effort and increase interoperability of location-based AR experiences. The speakers will present projects developed using the GeoPose implementation standard and the draft Points of Interest data model.