Throughout his 27 years of professional communications experience, David Wyatt has focused his career on building brands that endure—including global corporations, international nonprofits, start ups, municipalities, nations, causes and most recently Mighty Coconut’s Walkabout Mini Golf. During his four years there, players grew 4,500% thanks in part to a diverse media publishing and licensing program, media coverage he pitched resulting in 6,000 articles, a robust social strategy yielding 95,0000 social conversations, and an astonishing  164 million unique target audience members reached with practically no paid marketing budget. The outsized success of this sector-defining VR brand can be attributed to broad entertainment and technology industry awareness/participation as well as well-rounded partnerships with Meta, Google, Apple, Valve, Sony, The Jim Henson Company, Aardman, Meow Wolf, and Exploding Kittens.