AWE USA 2026

Roundtable Discussions: XR Go-to-Market Strategies

Jun 16

05:00 PM - 06:00 PM
Room 103B
Enterprise

Description

Most XR sessions talk about “potential” or can feel self-congratulatory. This one is about what actually works, the throughline of successful XR deployments, taking a product to scale, and the messy middle between.

In this never-before-seen, beast of an interactive roundtable, 5 seasoned XR operators will open up a candid discussion on real go-to-market strategies across healthcare, workforce, design, enterprise, and education. Rather than a formal panel or pitch session, this is a conversation space where attendees are invited to bring their questions, ideas, and experiences into the mix.

Attendees will:

  • Sit eye-to-eye with industry experts
  • Hear real-world wins, failures, and pivots across multiple XR verticals
  • Compare notes with peers facing similar adoption, integration, and scaling challenges
  • Walk away with practical patterns and ideas they can adapt to their own context

Ideal for founders, product leaders, designers, builders, and GTM teams who want a candid, low-pressure space to talk about what it really takes to bring XR to market.

Session Speakers