With an extensive experience in gamified games and apps from mobile to web, and then into XR, Jaime has always had a strong focus on the stickiness of digital products and how daily usage can amplify the users capabilities and overall wellness improvements.

Jaime is the Chief Strategy Officerat Odders Lab, the studio behind hit VR titles like Les Mills BODYCOMBAT, OhShape, and Chess Club. He leads product and business strategy for fitness and wellness experiences in XR, helping shape the future of immersive movement.